Welcome to Building a Fundraising System for Your Nonprofit!
Congratulations on taking action to finally build the fundraising system your nonprofit deserves. You’ve just made one of the most important investments in your mission—and if you follow each step in this course, you’ll have a working fundraising system in place within the next 30 days (or less).
Important Instructions Before You Start
- Bookmark this page right now. This is your private access page to the full course.
- Go step by step. Each section includes:
-
- A video lesson (to guide you)
- A text instruction guide (to help you take immediate action)
3. Don’t skip ahead. Watch the video first, then use the written instructions to execute the step.
4. Take consistent action. If you follow the process one step at a time, you will have your fundraising system built in one month max.
Module 1: The Mindset You Need to Succeed
Why fundraising is leadership, not begging Shifting from scarcity to abundance Seeing fundraising as creating opportunities, not chasing money Building resilience and handling rejection Creating a culture of fundraising in your organization
Module 2: Identifying and Building a List of Ideal Funders
Who your ideal funders are (individuals, corporations, foundations, government, earned income) Categories of ideal funders Research tools & methods to find them Building your first “quick list” Expanding into a detailed prospect list Tracking and organizing funder data with simple systems
Module 3: Creating Your Fundraising Offer
Why the old way of fundraising doesn’t work anymore The anatomy of an irresistible fundraising offer Value offers (what funders get in return) Impact offers (the change your nonprofit creates) Building your Double Impact Offer Packaging your offers for different funder types
Module 4: Creating Your Fundraising Plan
Why a written plan is non-negotiable Essential elements of a fundraising plan Creating your 90-day action-based plan Aligning your fundraising plan with your strategic plan
Module 5: Building and Equipping Your Fundraising Team
The roles every strong fundraising team needs How to involve your board, staff, and volunteers Recruiting interns, volunteers, consultants, ambassadors Training and equipping your team Creating essential fundraising materials (case for support, pitch deck, impact stories, scripts, templates)
Module 6: Launching Your Fundraising Campaign
Onboarding your fundraising team The board’s role in fundraising Step-by-step walkthrough to launch your first campaign Best practices for outreach (calls, emails, events, digital campaigns) Following up without being pushy Stewarding those who give Automating your fundraising campaign Measuring results & learning from each campaign Holding your team accountable
Module 7 (Add-On): Sustaining and Growing Your Fundraising System
Turning first-time donors into long-term supporters Building recurring giving programs Creating long-term partnerships Evaluating and refining your fundraising system annually Diversifying with multiple fundraising streams
Final Word
This course is not just about learning fundraising; it’s about building your system as you go.
Every time you finish a module, you’ll have completed a real piece of your nonprofit’s fundraising engine.
By the end of this course, you will have:
✔️ A complete list of funders
✔️ Irresistible fundraising offers
✔️ A written 90-day fundraising plan
✔️ A trained fundraising team
✔️ A launched fundraising campaign
✔️ A repeatable system you can grow year after year
Let’s get started now. Your nonprofit’s future is waiting.